What Color Makeup Should I Wear?

One the most common questions I get from customers is “What color makeupshould I wear?”  This can apply to foundation, blush, eyeshadow, lipstick and a variety of makeup products.  For most ...

What Is PurePressed Base Mineral Foundation?

Do you know what happens every 60 seconds globally?? PurePressed Base Mineral Foundation finds a beautiful new face to protect! Yes, that’s correct — every 60 seconds!  Guess what the next ...

Winter Skincare Routine for Dry Skin

Whether it’s chilly winter weather or chronic dryness, dealing with dry skin can leave you feeling down in the dumps. Finding the right beauty and skincare products to suit the needs of your ...

How to Apply Eyeshadow (By the Numbers)

Your browser does not support our video. Stunning eyes as easy as 1-2-3… We’ve all done it — you make the decision to buy a beautiful new eye shadow palette, you open it, admiring its fresh ...

What Is BB Cream? Meet Glow Time Pro™ BB Cream

Think back to the first time you ever tried a foundation, powder, or concealer – was it easy? Was the color a perfect match? Or worse, did it feel like a mask? For me, it was always a struggle ...

Best Makeup For Acne Prone Skin: Tips & FAQs

Do you ever face the challenge of makeup related breakouts?  If you do, you’re not alone.  One of the most common questions we get asked is: Does makeup cause acne?  We’d like to give you as ...

Elizabeth Lail Makeup & Daily Routine

Elizabeth invited us to tag along with her throughout her day so we could learn more about which jane iredale favorites she trusts to help her look and feel her best.   ...

Mattifying Primer For a Smooth Matte Makeup Look

Over many eras of makeup fashion, matte skin has gone in and out of vogue.  It’s definitely one of my favorite looks.  Being an artist of the 80s, I absolutely adore a seamless matte complexion ...

What Is the Best Form of Vitamin C in Skin Care?

Adding a topical vitamin C serum to your skincare routine may be a no-brainer, but choosing the right one is a little more complicated. If you’ve ever spent time browsing vitamin C serums online, ...

Sun Spots on Skin — How to Prevent Them from Appearing This Summer

There’s nothing wrong with sun spots or freckles, but some people want to prevent them from forming throughout the summer. If that’s the case, it can be difficult (mostly because of the heat, as ...